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Ayala Automotive is a leading vehicle dealership network of both Honda and Isuzu brands. Its products in the passenger car category include Honda City, Jazz, Civic and Accord. In the commercial vehicle segment, it has Honda CR-V and Pilot, and Isuzu Crosswind, D-Max, Alterra and Isuzu trucks.

2007 Highlights

  • Net income contribution to Ayala of P388 M, up 47%
  • Honda Cars Philippines Inc. (HCPI) and Isuzu Philippines Corporation (IPC) ranked 2nd and 4th in overall automotive sales
  • HCPI was second top seller in the passenger car segment with 15% market share
  • IPC placed third in the commercial vehicle sector with 13% market share
  • Ayala’s Honda dealerships cornered 53% of total Honda network sales
  • Ayala’s Isuzu dealerships captured 32% of total Isuzu sales

Strategic Initiatives

  • Balance market leadership and profitability through service quality and operational efficiencies
  • Focus on programs that will enhance customer experience and improve cost effectiveness
  • Strenghten network by opening new outlets in strategic locations
  • Work in partnership with HCPI and IPC on the delivery of high quality products and services
  • Explore new business opportunities that will expand existing products and services
Not listed/publicly traded
Honda Cars Makati, Inc. Magallanes Commercial Center
Makati City
1232 Philippines
Tel (632) 852 4181 and 82
Fax (632) 852 6593
www.hondamakati.com.ph
Isuzu Automotive Dealership, Inc. Alabang-Zapote Road corner Acacia Avenue
Ayala Alabang Muntinlupa City
1780 Philippines
Tel (632) 807 1788
Fax (632) 809 5053
www.isuzuautodealer.com.ph
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