In 2003, Ayala undertook a brand review, the most tangible result of which was the introduction of a refreshed visual identity system comprising of a logomark and corporate communications materials.
This section sets out the framework of our brand model. The framework includes our brand promise, core values, and the brand architecture strategy that we employ to align the relationship between Ayala and our strategic business units.
For more insights on Ayala's rebranding initiative, click here
Learn more about our brand by clicking on the links below: